Taking SureSmile® Aligners on to the high street
NewsPosted by: Dental Design 27th July 2022
As part of a unique collaboration between Dentsply Sirona and Scotland’s largest dental group, Clyde Munro, SureSmile® Aligner treatment is heading for the high street.
With adult orthodontics an increasingly popular treatment in the UK, Dentsply Sirona has been working closely with Clyde Munro to develop the world’s first ‘SureSmile Studio’ at their Perth dental practice on South Methven Street.
This brand new concept will essentially become a ‘shop front’ for SureSmile by Dentsply Sirona to offer a unique opportunity for people out and about in Perth to call in and find out more about the benefits of aligner treatment.
There and then, they will have the chance to chat with a Patient Care Coordinator and be invited to have an intraoral scan taken with Primescan® so that they can see a simulation of their potential new smile. Once they have been assessed for suitability for treatment, and if they want to go further, they will be directed to the appropriate SureSmile clinician next door in the main dental practice.
Fiona Wood, COO of Clyde Munro comments, “this concept is something we have never tried before and it’s very exciting for everyone involved. Having a walk-in clinic with two treatment rooms dedicated to SureSmile by Dentsply Sirona, gives patients a very different view on aligner treatment, especially for those who may not have considered orthodontic treatment before.
“People don’t usually head into town and walk into the dentist unless they’ve got an appointment, so the aim is to make it more of a shopping experience rather than a dental one.”
François Loiseau, General Manager and Vice President of Dentsply Sirona UK and Ireland, agrees: “This new and exciting venture with Clyde Munro allows us to bring our SureSmile Aligners direct to a wider audience and showcases our superior aligner technology and expertise to new customers across Scotland. Dentsply Sirona is proud to be supporting and leading healthier smiles and best quality dental care throughout the UK.”
The SureSmile Studio is due to open in August 2022.
To find out more about SureSmile by Dentsply Sirona or to book a no-obligation 1:1 consultation with a SureSmile Specialist, please visit: dentsplysirona.com/suresmile
