Dentsply Sirona announces 2023 World Oral Health Day activities

For the second year running, Dentsply Sirona supports World Oral Health Day (WOHD) on March 20 as well as throughout the rest of the year with a number of activities. This commitment is part of Dentsply Sirona’s sustainability strategy, “BEYOND: Taking action for a brighter world,” and supports the aim of raising awareness of oral health as a key factor in living a longer, healthier life.

Dentsply Sirona, the world’s largest manufacturer of professional dental products and technologies, continues its partnership with FDI World Dental Federation for World Oral Health Day 2023. Following the great success of last year’s efforts, Dentsply Sirona will launch a number of activities around March 20, with further action to follow throughout the year.  

This year’s campaign theme, “Be Proud of Your Mouth – Look after your oral health for a lifetime of smiles,” aims to draw attention to the importance of maintaining life-long oral health. Dentsply Sirona is focusing its activities on supporting customers in educating their patients, in addition to a social media campaign aimed at the general public that highlights the importance of good oral hygiene and the role that dental professionals play in achieving and maintaining oral health. 

“We are proud to continue our support for World Oral Health Day for a second year,” says Erania Brackett, Senior Vice President, Chief Marketing Officer and Head of Sustainability at Dentsply Sirona, who contributed to an FDI podcast episode on the topic of WOHD. “The aim of the day aligns fully with our own sustainability strategy BEYOND, especially our goal of creating 25 million healthy smiles by 2025. Let’s all work together to improve oral health globally and bring many more smiles to people near and far.”

Special activities for dentists and Dentsply Sirona employees

Building on WOHD’s crucial message, Dentsply Sirona has developed a toolkit that the company strives to release in the US, Canada and UK by end April 2023 that healthcare professionals will be able to use to help educate their patients on the importance of oral health. The toolkit includes digital and print-ready messages, as well as leaflets. Healthcare professionals will be able to download the toolkit via the Dentsply Sirona website.

Dentsply Sirona employees will also be provided with targeted information via the DS Community intranet site and Yammer on how to best take care of their own as well as their family’s oral health. For extra motivation, Dentsply Sirona will later in the year launch an internal dental check-up fundraiser and value every dental appointment that employees schedule during a set period of time with a donation to its partner Smile Train, the world’s largest cleft surgery charity.

Dentsply Sirona sponsors “Most original activity” award

To draw additional attention on the aims of WOHD, Dentsply Sirona proudly sponsors the “Most original activity” award, presented at the FDI World Dental Congress in Sydney, Australia. After March 20, student associations can submit their WOHD activity report by the end of April, with those that have a unique way of promoting oral health messages and successfully spread them among the public making it onto a shortlist for the award. The final winners will be announced at the FDI World Dental Congress in September. For information on how to enter the competition and the criteria for winning, go to the WOHD website.

For more information on Dentsply Sirona’s sustainability strategy BEYOND, visit

Further information about the WOHD partnership with FDI is available on the Dentsply Sirona website.

Dental Art Implant Clinic: “Be proud of your mouth”

As World Oral Health Day approaches this Saturday – 20th March – with this year’s campaign message ‘Be proud of your mouth’, the Dental Art Implants Clinic has asked whether the cosmetic treatments many opt for are potentially harming patients’ teeth?

In support of the campaign’s message ‘valuing and taking care of your mouth’ the experts at Dental Art Implant Clinic have analysed some of the most popular cosmetic dentistry procedures; Revealing not just the financial costs, but also the potential physical costs of these treatments.

They found that those opting for veneers, teeth whitening and even cosmetic contouring could be facing a bill of up to £70,000 to gain and maintain that long-coveted, Hollywood Smile. ‘The average cost for teeth whitening is around £350 in the UK, but is it worth it?’

The clinic notes that bleaching your teeth might damage protein in the dentin layer of your tooth, causing sensitivity and discomfort. The solution can’t always be controlled either, causing it to reach your gums and turn them white, whilst irritating the soft tissues in your mouth. The results aren’t always consistent either, as some stains in your teeth may take longer to lift, leaving you with discoloured teeth amongst bright white ones. These irregularities mean a yearly top up is necessary, adding up to £18,200 on average for a lifetime of teeth whitening procedures.

Dr Petya Chaprazova at the Dental Art Implants Clinic said: “Everyone’s smile is unique. And as World Oral Health Day approaches, it’s a good reminder that we all need to find time each and every day to keep our smile bright and shining. All it takes is literally two minutes in the morning and evening of following the standard brushing and flossing techniques, and you’re already making sure you protect that unique smile of yours.

“Today, celebrate this fact you are unique and be proud of your mouth!”

Full research can be found here: – including a look at veneers, composite bonding and gum contouring.

Dental Art Implant Clinics are an implants-focused cosmetic dentistry. They are experts in dental implant treatment and the dental team has more than 100 years of experience combined.


Dental Art Implant Clinic found the average UK cost for these treatments and then calculated how much that would cost over the span of a lifetime (52 years, presuming that treatments would begin at age 18 and stop at 70).